In a bid to encourage users to transition to their recent photo and video sharing and storage service, Google is kicking Picassa to the curb.
This move was announced in a recent blog post by Anil Sabharwal, Chief of Google Photos, who expressed the company’s intention on focusing on a single photo service, which is Google Photos, instead of working on two different products that offer the same type of service.
Anil believes that Google Photos is a much better option than Picassa since it can provide an increased functionality and be flexible enough that it works both on desktop and on mobile platforms.
The company has made the transition smooth and effortless for its users, by already integrating all their current albums from Picassa into Google Photos.
This means that if you were a regular Picassa user and you had all your photos stored on their service, you will now find them intact on Google’s other application, where you will be able to organize and share them with much greater ease.
The blog post continues to reassure Picassa fans by explaining that all these changes will not happen tomorrow. On March 15th the Picassa desktop application will be shut down and on May 1st the company will fully transition to Google Photos.
Picassa was first launched by Lifescape back in 2002 and it introduced an innovation in terms of editing photographs on Windows.
In July 2004 it was acquired by Google, who continued to improve and advance its functionalities. They made a trademark out of the “I’m Feeling Lucky” button, which enabled users to retouch their photos trough one simple click.
Picassa Web Albums were introduced in 2006, which made it possible for users to share photos with their loved ones, however this feature was deleted in 2013 and included into Google+.
Google Photos is a much recent product, however it has seen a rapid growth, gaining public support from its very inception. In October 2015, the company announced it had over 100 million monthly users on their application, which makes it plausible that Google would want to focus all their attention on taking this newly released product to even greater heights.
Part of the reason why this service has become so popular in the first place is because it provides users with unlimited storage space, as long as their photos are 16MP or less. Categorizing and searching photos is also very fluid.
However, if you are looking to make significant changes to your images, then you’ll probably be in for a disappointment, because Google Photos does not provide an advanced photo editing tool.
This means that if you are the type of person who needs to retouch every single photo or they’re not going to post it, then this service is definitely not for you.
Image Source: Addictivetips